Montage

Reinvigorating the iconic brand with a spirit that’s equal parts risky and rewarding

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Media

Making people's lives better along every step of their financial journey

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Tech

Betterment

Introducing a vibrant new streaming platform for pop culture entertainment

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Mixible

Articulating a new strategic path forward for the modern furniture and decor brand

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Commerce

west elm

Evolving FX’s fearless attitude with a custom animated font and series marketing

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Designing the UN's blueprint to achieve a better and more sustainable future

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Culture

United Nations

Elliott Chaffer, Executive Creative Director at Trollbäck+Company, talks us through his creative process and how he uses references to inspire creativity, communicate ideas and connect with people.

"It’s not where you take things from - it’s where you take them to."


"Every idea is a juxtaposition. That’s it. A juxtaposition of existing concepts."

"To spark my creativity…I often re-use pieces from my other works…basically collaging my own stuff…"

"I absolutely believe my best work lies ahead of me, and lies in the work I’m absolutely on fire to steal from."


"Nothing of me is original. I am the combined effort of everyone I’ve ever known."


"Don’t bother concealing your thievery - celebrate it if you feel like it."

Stealing Dreams: The Art of Pulling References

Chief Creative Officer Alex Moulton writes about how brands can adapt to changing markets while maintaining their integrity.

"Succeeding when challenged ultimately comes down to knowing why your brand exists—beyond making money—to offer the best experience possible."


A branding and design
studio empowering
cultural change

Stealing Dreams: The Art of Pulling References

Pivot or Persevere: Alex Moulton on Retaining Equity in a Shifting Market

New York

Stockholm

Get our newsletter

A branding and design studio empowering cultural change

Stealing Dreams: The Art of Pulling References

Pivot or Persevere: Alex Moulton on Retaining Equity in a Shifting Market

New York

Stockholm

Get our newsletter

A branding and design
studio empowering
cultural change