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How do you build a brand to last? It's about evolution, not revolution. This week in Fast Company, CCO Alex Moulton on why the era of the big rebrand needs to end. 

Fast Company: How do you build a brand to last? It's about evolution, not revolution.

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Signal to Noise: Alex Moulton on Designing for Longevity

Graphic Design USA: An Interview with Alex Moulton and Rosie Garschina 

"Brand strategy is about codifying a client’s gut feeling. You do the due diligence to explore relevant positioning so that when you arrive at the final product the client says: ‘this is it.’"


How Brand Strategy Works: Mika Saulitis on The Futur with Chris Do

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This week on the Signal to Noise podcast, Chief Creative Officer Alex Moulton on the spirit of partnership, how to be a good listener, and making work that lasts. Listen to the 

Chief Creative Officer Alex Moulton and Executive Creative Director Rosie Garschina love big challenges. On this week’s Graphic Design USA podcast, they discuss the beauty of collaboration and how multidisciplinary backgrounds inform their creative approaches and leadership. Link in bio for the full episode.

This week on the Hush + 1 podcast, Trollbäck CCO Alex Moulton takes the mic to talk about identity, audio branding, and "less but better" in the world of design.

Signal to Noise: Alex Moulton on Designing for Longevity

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Graphic Design USA: An Interview with Alex Moulton and Rosie Garschina

Hush +1: Alex Moulton on Sonic Branding & the Art of 'Less, But Better'

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