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18.10.22 + Perspectives

Effective Brand Storytelling: The How-tos

As 2018 comes to an end, more and more brands are investing in storytelling as a way to raise awareness and develop trust. But while brand storytelling may be a useful marketing tool, it is actually the opposite of an advertisement...

In case you missed it, Trollbäck CCO Alex Moulton was recently published in Brandberries, the first branding gateway of the Middle East and Africa.

Read the article here

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